MEET THE TEAM

About Your Host
My name is Maryal Concepcion, MD FAAFP (She/Her) and I am a full scope board-certified family medicine physician in Arnold, California. I live amongst the evergreen trees in the Stanislaus National Forest with my husband (also a family physician), two sons, our cat Cabo and dog Ellie.
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I believe that things happen for a reason and that was so true the day first learned about DPC.
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Previously an employed physician, I handed in my 60 day notice in early July 2021 and will NEVER go back to fee for service insurance-driven "healthcare." I am now the CEO/Boss Lady at Big Trees MD, a DPC in Calaveras County, CA.
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Having attended the HINT Summit, AAFP/DPC Alliance/FMEC/ACOFP Co-Sponsored DPC Summit and Nuts & Bolts, I missed dearly the networking that we were all able to take part in pre-pandemic. This was one of the driving factors behind starting the podcast.
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I hope that by interviewing different people at all sorts of stages of Direct Primary Care and Direct Care that everyone can "meet" new people and feel the connection to the future of patient care: Direct Primary Care.
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When not interviewing fellow physicians, you can find me spreading the word about DPC as a nationally featured speaker, consultant, or building lego creations with the boys at home.

Nathalia Hyland -
Head of Healthcare Marketing & Strategy
Hi! I’m Nathalia Hyland, a social media strategist and marketing consultant with 15+ years in healthcare marketing and content creation. Originally from Brazil and trained as an orthodontist, I understand the unique challenges medical professionals face in promoting their practices.
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I help doctors, specialists, and healthcare organizations grow their online presence with organic, personalized marketing that builds trust—not just ads or gimmicks. Whether you're in Direct Primary Care (DPC) or another medical field, I take the stress out of social media marketing so you can focus on patient care.
Beyond marketing, you’ll find me exploring new places, drinking too much coffee, or spending time with family.