Direct Primary Care Doctor, Direct Care Doctor

Welcome to a world where healthcare is reimagined, breaking free from traditional shackles and embracing direct care models that focus on personalized, quality patient interactions. This is precisely what Paradigm Family Health in Dallas, Texas, is achieving by combining the expertise of family medicine and rheumatology under one roof through the direct care model.
The Vision Behind Paradigm Family Health
In a bustling metro like Dallas, Dr. Staci Benson, a board-certified family medicine physician, embarked on a mission in 2016 to transform patient care. Following her frustrations with the insurance-driven healthcare system, Dr. Benson, driven by personal experiences in the cash-pay world due to her family’s business background and her own medical condition, recognized the need for affordable, personalized care options. Opening a solo micro practice initially, Paradigm Family Health has evolved into a hub of innovative care, nurturing a patient-first philosophy while dismantling barriers created by traditional insurance models.
Intersecting Paths: A Perfect Partnership
The union of Dr. Benson's vision with Dr. Elizabeth Ortiz, a double board-certified rheumatologist, is a testament to the power of serendipitous collaboration. With a rich background spanning academia, public hospitals, and private practice, Dr. Ortiz embarked on her journey into direct care seeking a fulfilling practice environment that values depth over volume.
Their partnership is a blend of two dynamic paths converging to create a holistic patient experience. The goal: to seamlessly integrate rheumatology into the fabric of family medicine at Paradigm, ensuring patients receive comprehensive care under a robust team structure.
Taming the Complexity: The Direct Care Advantage
The hallmark of direct care, whether primary or specialty, lies in its ability to offer unfettered access and time for each patient. For Dr. Ortiz, managing autoimmune conditions within brief, rushed appointments is a thing of the past. This model affords her the capacity to delve into the complexity of rheumatologic conditions, ensuring patients receive detailed attention to lifestyle and treatment plans.
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This synergy is further exemplified by the integration of real-time communication and decision-making between Dr. Benson and Dr. Ortiz. With technology as the backbone, they leverage their specialized knowledge and tools like internal messaging systems to craft comprehensive care plans for their patients, demonstrating the unparalleled value of their collaborative practice.
Scaling New Heights: Overcoming Challenges and Celebrating Success
As trailblazers in their field, Dr. Benson and Dr. Ortiz navigate the intricate landscape of direct care specialty pricing and patient education. While the journey is fraught with challenges, from changing perceptions to adapting operational workflows, their shared vision remains steadfast in positioning Paradigm Family Health as a beacon of exemplary care.
Recognizing the dual demands of insurance-based and direct care spheres, they rigorously work to translate the value proposition of a membership model to their community. Every patient interaction serves as an opportunity to educate and shift mindsets, illustrating how direct care not only saves cost but enriches the patient experience through accessibility and continuity.

Looking Ahead: Growing Together and Expanding Possibilities
The roadmap for Paradigm Family Health is vibrant with potential. Embracing a future where more specialties are integrated, Dr. Benson and Dr. Ortiz remain committed to advancing their mission of a unified care model. They envision a diverse team comprising varied specialties, further epitomizing the concept of a medical home that truly meets every patient's need.
In reflection, their journey is a powerful narrative of innovation, resilience, and passion as they redefine healthcare paradigms. Paradigm Family Health symbolizes a movement where physicians regain autonomy, patients reclaim their agency, and communities witness the dawn of comprehensive, compassionate healthcare. For those treading a similar path, their story offers lessons, inspiration, and an invitation to partake in a revolution that not only elevates patient care but transforms the essence of medical practice.
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